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Write seasonal risk education content

Monthly, on whatever is about to happen where your clients live.

BeginnerPASTE & GOBrand-building

content marketing · seasonal · risk education · blog · email · social

Pro tip

Every number in this gets checked before it publishes. That is what the verify section is for.

How to use this prompt

  1. Pick your AI model. Choose the tab for Claude, ChatGPT, Gemini or Copilot. Each variant is tuned for that model.
  2. Copy the full prompt. Click Copy Full Prompt to copy the text to your clipboard.
  3. Paste into your AI tool. Open your chosen model and paste the prompt into a new chat.
  4. Replace the [placeholders]. Swap any bracketed fields for your company name, audience, product or tone.
  5. Run and refine. Review the output. If anything is off, ask the AI to tighten tone, length or format.

Prompt Variants by Model

Claude Sonnet 5
Act as an agency marketer writing seasonal risk content that is actually useful. Write the seasonal piece below.

Season or moment: [STORM SEASON / TEEN DRIVERS / BACK TO SCHOOL / HOLIDAY TRAVEL / FREEZE / WILDFIRE / OTHER]
Where my clients are: [CITY, STATE]
Who this is for: [HOMEOWNERS / BUSINESS OWNERS / PARENTS / LANDLORDS]
Format and length: [BLOG / EMAIL / SOCIAL / HANDOUT] · [WORD COUNT]
Agency voice: <examples>[PASTE TWO THINGS WE HAVE WRITTEN, OR DESCRIBE]</examples>

Produce, in order:
0. ASSUMPTIONS. Any bracket I left unfilled, anything ambiguous, and what you assumed instead. Write "none" if there were none
1. Headline that names the risk, not the season
2. The piece itself
3. Three things the reader does this week, none of which is buy insurance
4. The one line that connects it to coverage, placed at the end
5. A subject line and a social caption version
6. STATISTICS AND LOCAL CLAIMS TO CHECK BEFORE PUBLISHING. Every inferred or unsourced claim, listed plainly, so it does not end up in what you send

Rules:
- Every factual claim in the numbered sections carries a source link
- A claim you cannot source goes in "STATISTICS AND LOCAL CLAIMS TO CHECK BEFORE PUBLISHING" instead, never in both places
- A source link counts only when you opened that page in this chat. A claim whose source you recall but did not open is treated as unsourced: it goes in section 6 with its link labeled "from memory, check the link", so I can open the page before the claim goes back in
- The advice is useful even to somebody who never calls us
- At most one sentence in the whole piece mentions buying anything
- Never state a statistic without a source. If you cannot source it, drop the number and make the point in words
- Localise to the place I named, or say plainly that you could not
- Hard limit: 700 words for the whole response. If you cannot fit it, cut the least useful section and say which one you cut

Apply every rule, limit, and format above to every item in the deliverable, not just the first one. Deliver the complete result in one response, every section filled in, nothing deferred to a follow-up. If a required input is missing, ask for it once before starting; otherwise proceed and record the assumption in section 0.

Notes: R42 build; insurance set. Tuned to vendor prompting guidance.

Frequently Asked Questions

What does the Write seasonal risk education content prompt do?

Monthly, on whatever is about to happen where your clients live.

Which AI models is this prompt written for?

Claude, ChatGPT, Gemini and Copilot. Each one gets its own version up top, written the way that vendor says to prompt its own model. Pick the tab that matches yours.

Do I need a paid AI account to use this prompt?

No. This prompt is written to run on the free tier of Claude, ChatGPT, Gemini and Copilot. Paid tiers simply give you longer context windows and faster responses.

Can I customize this prompt for my business?

Yes. Any text inside square brackets is a placeholder you replace with your own business details, such as company name, audience, product or tone. You can also ask the AI to adjust format, length or style after the first output.

When was this prompt last checked?

The date is on each version up top. We check every prompt in full every month, and when a major new model lands we rewrite the prompt for it. One glance tells you how current it is before you paste.

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