Write Your Business's Organization Schema
Generate paste-ready Organization + WebSite JSON-LD that tells Google, ChatGPT and Perplexity who your business is, where to find you, and what makes you authoritative. Includes the SearchAction block that powers the sitelinks search box in Google.
schema · organization · json-ld · setup · aeo · foundational
Organization schema is the single most important block of structured data on any small business site: it's what AI engines use to disambiguate your brand from competitors with similar names. Get this once, paste it on every page, never touch it again unless your address, founder, or legal name changes.
How to use this prompt
- Pick your AI model. Choose the tab for Claude, ChatGPT, Gemini or Copilot. Each variant is tuned for that model.
- Copy the full prompt. Click Copy Full Prompt to copy the text to your clipboard.
- Paste into your AI tool. Open your chosen model and paste the prompt into a new chat.
- Replace the [placeholders]. Swap any bracketed fields for your company name, audience, product or tone.
- Run and refine. Review the output. If anything is off, ask the AI to tighten tone, length or format.
Prompt Variants by Model
Act as a structured-data engineer. Generate paste-ready Organization + WebSite JSON-LD for the <head> of my small business site.
Business facts:
- Legal name: [LEGAL NAME] · brand name: [BRAND NAME or SAME]
- Domain: [https://YOUR-DOMAIN.COM]
- Logo URL (≥512×512 square): [https://...]
- One-sentence description (≤200 chars): [SENTENCE]
- Founded: [YYYY] · founder(s): [NAMES]
- HQ address: [STREET, CITY, STATE, POSTAL, COUNTRY] · service area: [LOCAL/REGION/COUNTRY/GLOBAL]
- Phone (E.164, e.g. +15125551234): [+1...] · email: [hello@...]
- Social URLs: [LinkedIn, X, Facebook, Instagram, YouTube, GitHub — all that apply]
- Same-as references (Wikipedia, Crunchbase, etc.): [URLs or NONE]
- Site search URL pattern: [https://YOUR-DOMAIN.COM/search?q={search_term_string}] or BLANK
Pattern A — local service business: @type LocalBusiness with full PostalAddress.
Pattern B — SaaS / national brand: @graph with separate Organization + WebSite + SearchAction.
Choose A or B from my facts.
Output:
1. Decision — which pattern and why, one sentence
2. Full <script type="application/ld+json"> block — paste-ready, JSON-valid, no leftover placeholders; omit any field I didn't supply rather than leaving brackets
3. Deploy notes — where in <head>, the Google Rich Results Test URL, optional fields to add later (foundingDate, numberOfEmployees, knowsAbout, areaServed), and any fact that looks worth double-checking
Success means the JSON validates and contains only facts I supplied.
Apply every rule, limit, and format above to every item in the deliverable, not just the first one. Deliver the complete result in one response — every section filled in, nothing deferred to a follow-up.
If a required input is missing, ask for it once before starting; otherwise proceed and label any assumption you made.Notes: R40 refresh; tuned to vendor prompting guidance
Frequently Asked Questions
What does the Write Your Business's Organization Schema prompt do?
Generate paste-ready Organization + WebSite JSON-LD that tells Google, ChatGPT and Perplexity who your business is, where to find you, and what makes you authoritative. Includes the SearchAction block that powers the sitelinks search box in Google.
Which AI models is this prompt written for?
Claude, ChatGPT, Gemini and Copilot. Each one gets its own version up top, written the way that vendor says to prompt its own model. Pick the tab that matches yours.
Do I need a paid AI account to use this prompt?
No. This prompt is written to run on the free tier of Claude, ChatGPT, Gemini and Copilot. Paid tiers simply give you longer context windows and faster responses.
Can I customize this prompt for my business?
Yes. Any text inside square brackets is a placeholder you replace with your own business details, such as company name, audience, product or tone. You can also ask the AI to adjust format, length or style after the first output.
When was this prompt last checked?
The date is on each version up top. We check every prompt in full every month, and when a major new model lands we rewrite the prompt for it. One glance tells you how current it is before you paste.
Works with
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